{"id":1508,"date":"2025-09-05T14:04:43","date_gmt":"2025-09-05T14:04:43","guid":{"rendered":"https:\/\/augustoalexandre.space\/?page_id=1508"},"modified":"2025-09-05T14:07:01","modified_gmt":"2025-09-05T14:07:01","slug":"vilela-post","status":"publish","type":"page","link":"https:\/\/augustoalexandre.space\/pt\/vilela-post\/","title":{"rendered":"Vilela-Post"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"1508\" class=\"elementor elementor-1508\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-163e2954 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"163e2954\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-20897a3b\" data-id=\"20897a3b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-74cd9999 elementor-widget elementor-widget-heading\" data-id=\"74cd9999\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Reformula\u00e7\u00e3o da marca Vilela Advocacia<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-602498a5 elementor-widget elementor-widget-heading\" data-id=\"602498a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The rebranding project for Vilela Advocacia aimed to modernize the visual identity and strengthen the firm\u2019s digital presence. The goal was to combine tradition with innovation, delivering a clear and impactful communication.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-261b1320 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"261b1320\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2de194c6\" data-id=\"2de194c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4027182c elementor-widget elementor-widget-heading\" data-id=\"4027182c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cliente<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7679f52d elementor-widget elementor-widget-heading\" data-id=\"7679f52d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Advocacia Vilela<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-2e887987\" data-id=\"2e887987\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-79d4e8ea elementor-widget elementor-widget-heading\" data-id=\"79d4e8ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Servi\u00e7o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-331a7abf elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"331a7abf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Product Designer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-609dc369\" data-id=\"609dc369\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e92bdc4 elementor-widget elementor-widget-heading\" data-id=\"1e92bdc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Data<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30d8076b elementor-widget elementor-widget-heading\" data-id=\"30d8076b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2024<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7471e473\" data-id=\"7471e473\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f6c587e elementor-widget elementor-widget-image\" data-id=\"f6c587e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"594\" src=\"https:\/\/augustoalexandre.space\/wp-content\/uploads\/2025\/09\/vilela-mac-1024x760.png\" class=\"attachment-large size-large wp-image-1488\" alt=\"Imagem Projeto da Vilela Advocacia feito por Augusto Alexandre UX UI PRODUCT DESIGNER\" srcset=\"https:\/\/augustoalexandre.space\/wp-content\/uploads\/2025\/09\/vilela-mac-1024x760.png 1024w, https:\/\/augustoalexandre.space\/wp-content\/uploads\/2025\/09\/vilela-mac-300x223.png 300w, https:\/\/augustoalexandre.space\/wp-content\/uploads\/2025\/09\/vilela-mac-768x570.png 768w, https:\/\/augustoalexandre.space\/wp-content\/uploads\/2025\/09\/vilela-mac.png 1204w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-516ef50c elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"516ef50c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71244e51\" data-id=\"71244e51\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-10800e31 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"10800e31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e6d8c81 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"7e6d8c81\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-589d6c10\" data-id=\"589d6c10\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b6a597e elementor-widget elementor-widget-heading\" data-id=\"7b6a597e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vis\u00e3o geral do projeto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7f5fd165\" data-id=\"7f5fd165\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfbf46 elementor-widget elementor-widget-heading\" data-id=\"dfbf46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O Desafio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-349fa1e9 elementor-widget elementor-widget-heading\" data-id=\"349fa1e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O principal desafio foi criar uma identidade que transmitisse confian\u00e7a, profissionalismo e proximidade com o cliente, sem perder a seriedade da \u00e1rea jur\u00eddica. O rebranding incluiu a defini\u00e7\u00e3o da tipografia, uma nova paleta de cores e uma reestrutura\u00e7\u00e3o completa do site com um kit de interface do usu\u00e1rio personalizado.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24bbd406 elementor-widget elementor-widget-heading\" data-id=\"24bbd406\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Principais desafios inclu\u00eddos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-228610d8 elementor-widget elementor-widget-text-editor\" data-id=\"228610d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><p class=\"p1\">Equilibrando tradi\u00e7\u00e3o com design moderno.<\/p><\/li><li><p class=\"p1\">Selecionar tipografia que transmita clareza e confian\u00e7a.<\/p><\/li><li><p class=\"p1\">Desenvolver uma paleta de cores que reflita profissionalismo e acessibilidade.<\/p><\/li><li><p class=\"p1\">Garantindo usabilidade e uma experi\u00eancia digital perfeita.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37db9b5e elementor-widget elementor-widget-heading\" data-id=\"37db9b5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Meu Papel<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27a7ef64 elementor-widget elementor-widget-text-editor\" data-id=\"27a7ef64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><p class=\"p1\">Pesquisa e defini\u00e7\u00e3o da nova identidade visual.<\/p><\/li><li><p class=\"p1\">Cria\u00e7\u00e3o do kit de interface do usu\u00e1rio e guia de estilo.<\/p><\/li><li><p class=\"p1\">Estrutura\u00e7\u00e3o do novo site alinhado \u00e0 marca.<\/p><\/li><li><p class=\"p1\">Realiza\u00e7\u00e3o de testes de consist\u00eancia visual e usabilidade.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4db19ef6 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"4db19ef6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-292e2c39\" data-id=\"292e2c39\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e7b3d6c elementor-widget elementor-widget-heading\" data-id=\"e7b3d6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Primeiros Passos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-13bfb558\" data-id=\"13bfb558\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72752a20 elementor-widget elementor-widget-heading\" data-id=\"72752a20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Idea\u00e7\u00e3o e Conceito<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-310eb7be elementor-widget elementor-widget-heading\" data-id=\"310eb7be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O processo come\u00e7ou com uma pesquisa sobre o setor jur\u00eddico e benchmarking com escrit\u00f3rios de advocacia. Moodboards e mapas visuais foram desenvolvidos para explorar conceitos de confian\u00e7a, profissionalismo e proximidade. A fase de idea\u00e7\u00e3o teve como objetivo traduzir esses atributos em elementos de design que ressoassem com o p\u00fablico-alvo.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45643d1 elementor-widget elementor-widget-heading\" data-id=\"45643d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Desenvolvimento de prot\u00f3tipo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-205c3f23 elementor-widget elementor-widget-text-editor\" data-id=\"205c3f23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Com a identidade definida, o pr\u00f3ximo passo foi a prototipagem do site. O foco foi construir interfaces funcionais, limpas e bem estruturadas. Os prot\u00f3tipos permitiram a valida\u00e7\u00e3o interna, garantindo ajustes na navega\u00e7\u00e3o, hierarquia das informa\u00e7\u00f5es e consist\u00eancia visual.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66fdb032 elementor-widget elementor-widget-heading\" data-id=\"66fdb032\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Teste de usabilidade<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cff6ced elementor-widget elementor-widget-text-editor\" data-id=\"7cff6ced\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Os testes de usabilidade focaram na experi\u00eancia do usu\u00e1rio, avaliando a clareza da navega\u00e7\u00e3o, a legibilidade da tipografia e a harmonia das cores. O feedback coletado orientou melhorias nos fluxos de navega\u00e7\u00e3o e na acessibilidade, al\u00e9m de refor\u00e7ar a credibilidade visual da empresa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f532a57 elementor-widget elementor-widget-heading\" data-id=\"6f532a57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Implementa\u00e7\u00e3o e lan\u00e7amento<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f4dfb98 elementor-widget elementor-widget-text-editor\" data-id=\"4f4dfb98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">A fase de implementa\u00e7\u00e3o consolidou o projeto, com o desenvolvimento final do website e a aplica\u00e7\u00e3o do kit de interface do usu\u00e1rio. O lan\u00e7amento incluiu refinamentos t\u00e9cnicos e ajustes visuais, garantindo que a entrega final correspondesse ao conceito idealizado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1084de82 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"1084de82\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1fd483b1\" data-id=\"1fd483b1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38d9665 elementor-widget elementor-widget-heading\" data-id=\"38d9665\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultados<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1184157b\" data-id=\"1184157b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58a65e34 elementor-widget elementor-widget-heading\" data-id=\"58a65e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Monitoramento e Melhoria Cont\u00ednua<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47f680ac elementor-widget elementor-widget-heading\" data-id=\"47f680ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ap\u00f3s o lan\u00e7amento, a etapa de monitoramento focou em desempenho, engajamento, acessibilidade e responsividade. Melhorias cont\u00ednuas foram realizadas para garantir a longevidade digital e a adaptabilidade da marca ao longo do tempo.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d0ab713 elementor-widget elementor-widget-heading\" data-id=\"4d0ab713\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultados esperado<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eb64549 elementor-widget elementor-widget-text-editor\" data-id=\"4eb64549\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><p class=\"p1\">Uma identidade visual moderna e consistente.<\/p><\/li><li><p class=\"p1\">Aumento da confian\u00e7a e credibilidade do cliente.<\/p><\/li><li><p class=\"p1\">Navega\u00e7\u00e3o e usabilidade aprimoradas do site.<\/p><\/li><li><p class=\"p1\">Presen\u00e7a digital mais forte.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1615e51b elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"1615e51b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6c433193\" data-id=\"6c433193\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c933b6 elementor-widget elementor-widget-heading\" data-id=\"1c933b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O resultado final<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-63de04be\" data-id=\"63de04be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2319a3b7 elementor-widget elementor-widget-heading\" data-id=\"2319a3b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclus\u00e3o<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f9e56c0 elementor-widget elementor-widget-heading\" data-id=\"6f9e56c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O rebranding da Vilela Advocacia proporcionou uma identidade moderna e estrat\u00e9gica, alinhada aos valores e \u00e0 presen\u00e7a digital do escrit\u00f3rio. O novo website e o kit de interface do usu\u00e1rio refor\u00e7aram a confian\u00e7a e proporcionaram uma experi\u00eancia mais envolvente para o usu\u00e1rio.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62bb2110 elementor-widget elementor-widget-text-editor\" data-id=\"62bb2110\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"http:\/\/www.vilelaadvocacia.com\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">\ud83d\udc49 Clique para ver o projeto<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-704dee2 elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"704dee2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e694dce\" data-id=\"e694dce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ade364b elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ade364b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Rebrand Vilela Advocacia The rebranding project for Vilela Advocacia aimed to modernize the visual identity and strengthen the firm\u2019s digital presence. The goal was to combine tradition with innovation, delivering a clear and impactful communication. Client Advocacia Vilela Service Product Designer Data 2024 Project Overview The challenge The main challenge was to design an identity that conveyed trust, professionalism, and client proximity, without losing the seriousness of the legal field. The rebrand included defining typography, a new color palette, and a full website restructuring with a custom UI kit. Key challenges included Balancing tradition with modern design. Selecting typography that conveys clarity and trust. Developing a color palette that reflects professionalism and accessibility. Ensuring usability and a seamless digital experience. My Role Research and definition of the new visual identity. Creation of the UI kit and style guide. Structuring the new website aligned with the brand. Conducting visual consistency and usability tests. First Steps Ideation and Concept The process started with research on the legal sector and benchmarking against law firms. Moodboards and visual maps were developed to explore concepts of trust, professionalism, and proximity. The ideation phase aimed to translate these attributes into design elements that resonated with the target audience. Prototype Development With the identity established, the next step was prototyping the website. The focus was on building functional, clean, and well-structured interfaces. The prototypes allowed for internal validation, ensuring adjustments to navigation, information hierarchy, and visual consistency. Usability Testing Usability testing focused on the user experience, assessing navigation clarity, typography readability, and color harmony. Feedback gathered guided improvements in navigation flows, accessibility, and reinforced the firm\u2019s visual credibility. Implementation and Launch The implementation phase consolidated the project, with the final website development and UI kit application. The launch included technical refinements and visual adjustments, ensuring the final delivery matched the envisioned concept. Outcomes Monitoring and Continuous Improvement Post-launch, the monitoring stage focused on performance, engagement, accessibility, and responsiveness. Continuous improvements were made to ensure the brand\u2019s digital longevity and adaptability over time. Expected results A modern and consistent visual identity. Increased client trust and credibility. Enhanced website navigation and usability. Stronger digital presence. The final result Conclusion The rebranding of Vilela Advocacia delivered a modern, strategic identity aligned with the firm\u2019s values and digital presence. The new website and UI kit reinforced trust and provided a more engaging user experience. \ud83d\udc49 Check out the project<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","footnotes":""},"class_list":["post-1508","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/pages\/1508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/comments?post=1508"}],"version-history":[{"count":5,"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/pages\/1508\/revisions"}],"predecessor-version":[{"id":1518,"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/pages\/1508\/revisions\/1518"}],"wp:attachment":[{"href":"https:\/\/augustoalexandre.space\/pt\/wp-json\/wp\/v2\/media?parent=1508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}